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THE MISSION

Our Mission is simple. We want to help Women Feel Cute™. That’s a cute way of saying we want to help Women develop their Emotional Intelligence and Wellness. Emotional Intelligence is associated with an abundance of health benefits, but the reason we chose this mission can be best explained by our Creator Sanni B. (aka Big Cutie): “Between the years of 2020 and 2024 I was being privately emotionally abused. I was running Cutie Booty Media at the time, too. I won’t get into too much detail because vengeance belongs to GOD, but what I WILL SAY is that emotional abuse is a motherf*cker. If you are offended by that I want you to focus in on that feeling and really pay attention to how uncomfortable it feels and I want you to multiply it by 10 million times and THAT.....THAT is how emotional abuse feels. So that's why I said it like that. Just so we're all clear.. Your abuser finds everything that is deeply valuable to you emotionally and they weaponize it against you to control you emotionally. The sentiment is this: “Do what I say or I will destroy these things that you value so much.” If you’ve ever been in this situation I want to apologize for the shiver that just ran down your spine. I gotta tell my story. You know this. But after 4 years of going back and forth with someone who’d toyed with some extremely emotionally sensitive aspects of my life, I learned through on the job training that emotional abuse does indeed exist. Boom. “I’m being abused.” I accepted it right away. The crazy thing about this whole thing is I studied Psychology in undergrad. I was also a Behavioral Therapist for 4 years while building my radio career. So I do what I’ve always done….Nerd Time. I research. Diligently. I also went to Therapy to look at my role in it. No, I wasn’t blaming myself BUT I need to understand the specific behavior I was engaging in to make this person think I was about to put up with ANY of that mess. Long story short, I tightened up my emotional boundaries. I started being responsible about who I was giving access to my most softest parts. Those soft parts are what make me feel cute™ and I’ll be damned if I let an adult bully force me to do anything. So I pushed back. I had to go to the law. I had to research law. I had to use the law, strategically because they don’t be coming right away BECAUSE people who manipulate have played with the system so much, cops wouldn’t know who to believe anyway. You have to keep this in mind if you’re ever in this situation. I had to learn how to protect myself and speak up for myself personally and professionally. Now I’m on that ass, respectfully. I can do that due to a healthy Emotional Intelligence. It allows you to be firm but feminine, it’s truly amazing what Emotional Intelligence can do for your quality of life. My Mission is to direct Cutie Booty Media, INC. toward helping Women around the world do what I did for myself. Developing my Emotional IQ allows me to be firm but Feminine. My doing this, AND my awareness of it is how I personally feel cute™. I want to help women do that."

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THE CHALLENGE

Mean Girl culture is REAL. It's also one the biggest challenges to our mission. Mean Girl Culture says Girls can't feel good about themselves because we're ALWAYS in competition with one another. Mean Girl Culture tells us there can only be ONE GIRL who gets all the fun and juicy parts of life while the rest of us sit in the shadows of our secret jealousy. Mean Girl culture says we can't be happy for other Girls when their time to shine arrives because we haven't enjoyed ours yet. Mean Girl Culture says we have to play small in our friend groups because we don't want the 'Queen Bee' to feel intimidated. Mean Girl Culture says it's ok to bully our friend circle and pit them against each other for our affections because remember? COMPETITION! Mean Girl Culture says we can't celebrate each other's wins because remember: THERE CAN ONLY BE ONE QUEEN BEE! Mean Girl Culture says it's better to compete than collaborate because ALL WOMEN are competition even when they aren't. You get it. Mean Girl Culture tells us to do a bunch of stuff that doesn't make us 'Feel Cute™ ' in the long run. It's hard to 'Feel Cute™ ' when you don't feel safe to celebrate your wins. It's hard to 'Feel Cute™ ' when your friend circle feels like The Hunger Games, right? These are our greatest challenges in our Mission to help Women 'Feel Cute™ ' and it's no wonder why.

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THE SOLUTION

Education through Media. Everything we do is learned behavior. The good news is that what is learned can also be unlearned. Our Mission is to use media of all kinds to create content that will help Women not only feel POWERFUL, but also help them Feel Cute™ . On an average day, any one of us Women can consume media that effects us negatively emotionally. How do you think that effects how we show up in our romantic and platonic relationships when we're in a bad mood? Cutie Booty Media™ , INC is here to interrupt the effects of negative Media by replacing it with content that helps Women feel good about themselves.

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THE PLAN

“I grew up hearing a statement that said ‘fight fire with fire,” and sometimes I really do fight fire with fire. That’s how I told that abuser I mentioned above to kick rocks. I’m not. I will not put up with no mess and yes I will comfortably pushback on a bully. I like it. It gives me training. And it teaches me things about the Psychology of bullies so I always welcome the smoke...it's for my studies. So yes. I do believe in ‘fighting fire with fire’ in the real world because people will really try you. That said, if Mean Girls are the problem, then Mean Girls gotta be the solution. That’s how it’s registering to me. Since building Cutie Booty Media up, my interest in Mean Girls has evolved. It used to be about pointing the finger, but like I said above…I believe in God. So that finger pointing ain’t it. But over the years, I have realized something detrimental to mean girl behavior and that is this: Mean Girl behavior is an absence or lack of emotional intelligence in how women engage with other women. That is my official hypothesis for Cutie Booty Media, INC. When I was pointing fingers at other Women I couldn’t see this. None of this. I had to ‘fight fire with fire’ and judge myself THE SAME WAY I was judging other women on my mean girl tendencies. This was my first Cutie act. The minute I admitted that I, too engage and indulge in mean girl behavior from time to time, the light bull turned on! MEAN GIRL BEHAVIOR IS A MINDSET! I noticed that when my social battery is low, I tend to cut corners on the emotional labor that I regularly engage in to show up civil in an uncivil world. In laycutie’s terms it means I’m feeling bitchy. You might not see it but I can assure you that your family does, Cutie. And my family did. My real family did. And I went out of my way to listen to the ones who allowed and/or created space for me to take accountability about how I was showing up in my mean girl energy. This was a beautiful experience that emotional intelligence ALLOWED me to witness in my own life. This story is also why ‘self-awareness’ is one of the three pillars of the feel cute™ experience. Look what I was able to create as a result of me taking accountability for how I was showing up. That is emotional intelligence, social awareness and self awareness…our Cutie Booty Concepts and you can check them out in our main menu. Welcome to the Feel Cute™ Experience. Love, Big Cutie."

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